relationship marketing

How to Increase Your Client Base Without Selling Anything with guest Peter Beckenham

Even in a tiny village in Thailand near the Cambodian border, Peter Beckenham is proof-positive that relationship marketing can make growing a thriving solopreneur business wherever you’re located easier and more enjoyable. Imagine never facing another dreaded sales call again.

In today’s Fast Action Fridays episode guest Peter Beckenham, The Village Marketer, shares some of his most important advice on how to stop struggling to sell and embrace pleasant and helpful conversations with prospects instead.

Be sure to listen to the end and let us know if you agree or disagree with Peter’s advice. I’d also love to hear solutions you’ve implemented, too.

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LinkedIn Marketing Gone Wrong and What to Do Instead

By Kat Sturtz 4 Comments

You wouldn’t start off a conversation with someone you just met by telling them how awesome you are, how many thousands of dollars your business makes, how you can help them make mega-bucks, too, just say the word.

At least I hope those aren’t the first words out of your mouth.

Hyperbole doesn’t work

Especially when you know little to nothing about the other individual or their business. A cursory scan of a profile or website isn’t enough to understand what their needs or wants may be. Or if you might be the ideal solution for them to consider.

Yet, somehow, on LinkedIn, many consider it the fast-track to success.

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How to Become Best Friends with Your Client Avatar with guest Yvonne A Jones

By Kat Sturtz Leave a Comment

Today’s Fast Action Fridays guest is the smart and charming Yvonne A Jones. She’s a personal business coach, relationship marketing strategist, author, and international speaker. Be sure to read the fun and unusual facts below about her childhood and youth growing up in Jamaica.

Yvonne knows her own ideal client well, and in our interview she shares why it’s so important for business owners to have a clear understanding of the types of people and businesses they want to engage with.

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5 Easy Ways to Engage on LinkedIn with guest Anita Hampl

By Kat Sturtz 2 Comments

My Fast Action Friday’s guest today is Anita Hampl. Known as THE Short Attention Span Writer, Anita is obsessed with encouraging people to use LinkedIn for their careers or businesses.

She explained how people can easily create—or more likely revive—their accounts to expand their visibility in the business or academic world. Although the LinkedIn platform is confusing and not always intuitive, Anita believes that one does not have to be a LinkedIn EXPERT in order to benefit from—and even enjoy using—LinkedIn.

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How To Build Relationships With Clients During Your Business Makeover with guest Yvonne A Jones

By Kat Sturtz 2 Comments

Yvonne A Jones aimed a big spotlight on the importance of building … and keeping … a good relationship with customers and clients on this week’s episode of Fast Action Fridays.

Stop focusing so much on finding new buyers and start deepening the bonds of know, like, and trust with your current ones. Yvonne’s helpful tips included taking a objective look at your current business and branding. Is it in need of a makeover?

Listen to the replay to see if that applies to you and your business. And for the keys about focusing on relationship building during your business makeover planning and execution.

Watch the replay below.

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