Rocking Your Path with Kat Sturtz

Building a Life and Solo Business You Love

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Are You Holding On to Something You Should Shed?

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A year ago a short video on MSN captured my attention. I’ve lost count how many times I’ve watched it mesmerized by how seemingly effortless a crab slips completely out of the shell its body has outgrown.

I came across it again today while updating one of my websites. And, again, I wondered how much easier life would be if we humans allowed ourselves to let go of what no longer serves us … even when that shedding leaves us soft and vulnerable.

Then, after watching it again myself, I realized you might like seeing it, too. Click the image below to read my original post (on my other website) and enjoy the amazing transformation of the crab in the video.

crab-shedding

What’s holding you back from growing into your full potential?

What are you ready to shed so you can move on?

Please share your transformation struggles and successes in the comment section below. Your experience has the power to help empower and motivate others to crack open the hard exterior that’s keeping them small and stuck.

After all, isn’t empowering others partly why we all really want to grow into our full potential?

How to Narrow a Niche When You Have Many Skills and Interests

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You’ve worked hard to get where you are. You’ve developed many bankable skills. You have dreams of serving a wide variety of clients and building a profitable small business.

But you’re stumped when it comes to defining a single niche … or even two … for yourself.

Which skills do you leave out … or lump together? How do you position yourself when so many freelancers offer the exact same skills? Deciding can be downright intimidating.

How do you find that Golden Egg out of the many possibilities that position YOU best?

That was the problem posted a while back in a Facebook group. The member was a freelancer trying grow a virtual assistant (VA) business. Here’s an excerpt from her post:

… as a freelancer how do you niche down transcription, proofreading, data entry, and phone calls, and Microsoft Office? Looking for a way to define a niche for myself so that I know what to offer rather than not knowing.

I love helping someone like this figure things out, especially when it was obvious from her post that she at least understood trying to be everything for everybody wasn’t a good marketing strategy.

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